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| How Does Corporate's Social Responsibility Affect the Persistence of Firm Innovation? |
| Bai Min, Wang Renxiang |
| School of Economics,Wuhan University of Technology,Wuhan 430070,China |
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Abstract From the perspective of sustainable development,this paper analyzes the impact of corporate social responsibility on the persistence of corporate innovation based on the theory of innovation economics and the real demand of the innovation-driven development,and then conducts a series of empirical tests based on a sample of Chinese listed firms from 2008 to 2016.The result shows that better corporate's social responsibility performance is conductive to the persistence of firm innovation,and this positive relationship is more pronounced for firms with voluntary disclosure,for non-high-technology industries firms and when policy uncertainty is high.This paper not only enriches the literature on corporate social responsibility,but also provides theoretical reference for the innovation practice of enterprises under the innovation-driven strategy.
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Received: 04 April 2019
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2020, Vol. 1 
